Blog Archives - McLeod Communications
153
archive,category,category-blog,category-153,ajax_fade,page_not_loaded,,side_area_uncovered_from_content,qode-theme-ver-10.0,wpb-js-composer js-comp-ver-4.12,vc_responsive

Blog

This column first appeared in the Orlando Sentinel.  By Joe McLeod The tone of our nation’s rhetoric has reached a fever pitch. While some have taken their voices to the streets in protest, many Americans have launched their offense on the digital battlefield, attacking opponents with penetrating...

By Chad McLeod Organizations hate releasing bad news – or any information that potentially puts them in a negative light. It's not in our nature to air our dirty laundry before someone else finds it. But as PR counselors who work in crisis communications, sometimes we're tasked...

By Joe McLeod I recently led a training session for public relations professions on writing and publishing op-eds. With numerous writing platforms available in the age of digital media, the op-ed can easily be overlooked as a viable tactic in the public relations playbook. The op-ed,...

Our PR roundup is a collection of top stories in PR and communications. Wall Street Journal The Wall Street Journal had a minor crisis on its hands last week after tweeting out a story about tennis players breaking Wimbledon’s all-white dress code. Unfortunately, it appears that in...

Our PR roundup is a collection of top stories in PR and communications. 1. Senate Health Care Bill One of the big stories swirling around the Senate health care bill this week was the CBO’s announcement that the bill could cause an estimated 22 million Americans to...

By Joe McLeod A press conference in crisis: Lessons from the Congressional baseball shooting In the wake of the shooting at the baseball field last week that critically injured House Majority Whip Steve Scalise and wounded three others, law enforcement agencies across the nation will evaluate this...

Our PR roundup is a collection of the week’s top stories in PR and communications. Covfefe Whatever your opinion of President Trump, you have to admit the president who plays by his own rules can create news and start a national conversation like no other. Case...

Our PR roundup is a collection of the week’s top stories in PR and communications. 1. John Oliver [caption id="attachment_17588" align="alignnone" width="500"] Image via YouTube[/caption] Organizations spend a lot of time and money trying to educate and mobilize their audiences. Comedian John Oliver did it in a few days....

Our PR roundup is a collection of the week’s top stories in PR and communications. 1. James Comey Embed from Getty Images Taking the top spot this week – no surprise here – is the White House's less-than-stellar communications effort explaining the firing of FBI Director James Comey. First there...

Our PR roundup is a collection of the week’s top stories in PR and communications.   1. ESPN Not even the worldwide leader in sports is immune from layoffs, with about 100 journalists and on-air personalities being fired last week. The two statements released by ESPN, however, fell short. The letter from ESPN president John Skipper to...