Training - McLeod Communications
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Communications Training

Professional development is a critical part of an organization’s productivity and workplace satisfaction. At McLeod Communications, we offer customized training sessions that are interactive and designed to bring real value to the participants and their organizations. Joe and Chad are seasoned speakers and have worked with companies of various sizes and industries.

 

How it Works 

Although we cover a variety of topics related to communication, our training is tailored to the requests of the organization. We can deliver a two-hour training session, a half-day or a full-day workshop. All sessions are interactive and involve discussions, videos, visual aids and activities that keep participants engaged. We don’t lecture, and we promise not to bore you with a list of brain-draining PowerPoints. Below is a description of the topics we offer.

These guys really know what they are doing. This is probably the best session on public speaking I've ever heard. -- Client Testimonial

Ready. Set. Speak.

No one likes a boring presentation, yet too often we sit through speeches that lack a connection with the audience and do not lead to a meaningful outcome. In this interactive session, we cover techniques for becoming a better presenter. This workshop allows participants to practice their skills in a fun, engaging way within a small group setting. Even those who are a terrified of public speaking (which tends to be the majority) will walk away with the tools needs to give a confident, effective presentation when the pressure is on. Topics include:

 

  • Managing the fear of public speaking
  • Knowing the audience
  • Major pitfalls in public speaking and how to avoid them
  • Visual aids that help instead of harming your message (PowerPoint, Prezi, Keynote, etc.)

 

Write the Right Way 

In the age of texting, email and instant messaging, the ability to communicate well is critical. This session is designed to help professionals fine-tune their writing skills and become more clear and concise communicators. While we won’t take you back to the days of your hard-nosed high school English teacher, we will revisit some of the fundamental aspects of writing and share tips for getting your message across more effectively. Some of the topics include:

 

  • Writing emails that people want to read
  • Words that smart people get wrong
  • Writing short – how to say more with less
  • Writing in a digital age

 

Media Relations 

In today’s rapid news cycle that includes traditional, online and social media, organizations often need guidance on the best way to communicate their message. This session begins with the acknowledgement that the media landscape has shifted drastically over the past decade, which presents challenges and opportunities. Topics include:

 

  • Learning to stay “on message”
  • Interview do’s and don’ts
  • Quotes and sound bites that work
  • What to say during a crisis – when everything goes wrong

Social Media 

Social media has taken the world by storm and has affected everything from shoe shopping to warfare. This session takes an objective look at the ways social media can benefit an organization with the awareness that it can also cause great harm. We will share the latest trends and practices of companies (of different sizes and industries) using social media well. Topics include:

 

  • Platform discussions – benefits and drawbacks of Facebook, Twitter, Instagram, YouTube, Snapchat, etc.
  • Creating engaging content that people will like and share 
  • Mastering the hashtag – #thereisahashtagforeverything now
  • How social media fits into an organization’s overarching goals

 

Culture of Communication 

George Bernard Shaw once said, “The problem with communication is the illusion it has taken place.” Emails, memos, bulletin boards and long meetings are often part of the office culture. Yet with all these channels, messages still get lost and misconstrued, which can lead to dysfunction. We all know assumptions are dangerous. The assumption that communication is always clear is usually an indicator of confusion beneath the surface of an organization. This session explores how companies and teams can improve their communications, internally, to be more successful in achieving their goals. Topics include:

 

  • Breaking down communication barriers – it’s not what we say, it’s what others hear
  • Pitfalls for leaders and managers and how to avoid them
  • The generation gap – you need millennials and they need you
  • Managing change