Our PR roundup is a collection of the week's top stories in PR and communications. The roundup is published on Fridays and written by Joe, Chad and our team of rockstar interns. 1. Trump This one may sit atop our list for quite some time. Where do we start?...
By Joe McLeod President Donald Trump delivered a sixteen-minute Inaugural Address on Friday that stoked the emotions of viewers throughout the country and across the world. Supporters celebrated the new president’s repeated call to “make American great again.” Opponents – including millions of women who protested...
We're excited to announce our new interns this semester, Chloe and Michael. Each semester, we offer internships for college juniors and seniors studying public relations. These up-and-coming PR professionals have the chance to gain hands-on experience in an agency setting while learning what it's like to work...
By Chad McLeod, APR, CPRC Professional communicators must have a seat – and a voice – at the C-suite table if we want our companies to be successful.. I recently attended the 78th Annual Florida Public Relations Association Conference in Palm Harbor. FPRA’s annual conference is always...
By Joe McLeod This column first appeared in the Orlando Sentinel. Before Gov. Chris Christie was knocked out of the GOP presidential race last week, he managed to deliver a series of powerful blows to Sen. Marco Rubio at the New Hampshire primary debate. During the feisty...
By Chad McLeod, APR, CPRC The ability to put a communications strategy in place that guides an organization through a crisis can be a tough job. Crisis communications done well, however, proves the value of public relations and shows the importance of having communications...
By Joe McLeod I conducted a presentation workshop last month for a group at Lockheed Martin in Columbus, Ohio. We covered a range of topics, such as delivery techniques, visual aids and managing the nervousness that often comes with public speaking. During our final Q&A session, one of...
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